(how I would design revenue for a web3 technical/design services provider)
with the rise of web3 and the lack of available and accessible talent with experience, we’ve seen a rise in providers offering services and these are thoughts on how they can efficiently capitalize on the delivery of their resources.
providers offer a menu of options: development (Solidity / Rust / front-end), UI/UX, content, community management, project management, product management, and more.
an effective framework seen in precedent firms will offer both consulting (think advisory, so tangible: billable hours and intangible: client relationship development / profiles, frameworks) and builder services (think product, so tangible: subscription, data analysis).
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billable hours make for scalable revenue capture
client relationship development allow for sustainable relationships (contingent on satisfaction from both client and provider)
frameworks help with future projects (when precedent undertakings are comparable to prospective ones)
subscriptions provide recurring revenues and dependency (if only temporary until clients create their own in-house)
data analysis gives interpretability that may otherwise be missed.
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dynamic pricing depending on stages of clients would distribute provider resources better, with tentative categories: nascent to web3, web2 transitioning to web3, and web3 upgrading existing offerings.
further breakdown would be by project type: infrastructure, experience layer or value-add layer, with a few applicable verticals being web dApp, gamefi (P2E), NFT (pfp or utility), and DAO.
on the matter of actual revenue, provider fee collection could come from stablecoin payout, tokens or a hybrid of both — specifically, payout in client tokens would help balance incentives on both sides since the provider would have good incentive to successfully execute the project.
further, if the provider launched their own token, an exchange of tokens between provider and client would instill incentives on both ends given that the client now also holds the provider token and would sustain the business by being a returning customer for future work.
applicable existing projects: airfoil, muffin tech, vector dao, etc